Journey With CCTV to Apong’s Philly Steak – Celebrating the Grand Opening of Filipino-American Fusion Cuisine in Cathedral City

Check out the latest episode of CCTV’s regular segment promoting and highlighting new businesses opening throughout Cathedral City!

Host Conrad Angel Corral recently visited the grand opening and ribbon cutting ceremony of Apong’s Philly Steak on Friday, June 6, 2025, located at 35850 Date Palm Dr, Suite A, Cathedral City, CA 92234. This family-owned and operated Filipino-American fusion restaurant has brought authentic cultural flavors and entrepreneurial spirit to the Coachella Valley, creating a vibrant celebration that drew an impressive turnout of Pacific-Islander community members, Cathedral City Chamber of Commerce members, and city officials. The video segment features co-owner Jingle Espiritu, who shares the story behind this exciting new addition to Cathedral City’s dining scene.

Apong’s Philly Steak represents more than just great food – it’s a beautiful story of the American Dream in action. The restaurant’s name “Apong” holds special cultural significance, used as a term of endearment and respect for women in Filipino families, signifying their importance in both community and family life. The family’s journey from a small location to their own dedicated space showcases the growth and success that comes from passion, hard work, and community support.

The restaurant specializes in Filipino-American fusion cuisine, offering everything from their signature Philly steak sandwiches to authentic Filipino dishes like Sisig. The menu balances traditional Filipino flavors with American comfort food favorites, all prepared with hearty, locally sourced ingredients. The official ribbon cutting ceremony on June 6th showcased the restaurant’s commitment to quality, with support from the Cathedral City Chamber of Commerce and the City’s Economic Development team led by Erick Becerril, Economic Development Manager. Attendees raved about the authentic flavors and generous portions that reflect both cultural pride and culinary excellence.

The welcoming atmosphere at Apong’s creates the perfect setting for family gatherings, casual dining, or experiencing the rich flavors of Filipino cuisine. The ribbon cutting celebration highlighted the strong sense of community that the restaurant has already begun fostering, bringing together Chamber members, city officials, and diverse residents while showcasing the vibrant Pacific-Islander presence in Cathedral City and the greater Coachella Valley. The overwhelming community support demonstrated the excitement for this new addition to the local dining scene.

Apong’s Philly Steak offers convenient dine-in service with plans for expanded ordering options. The restaurant serves authentic Filipino beverages and fusion drinks to complement their food offerings, creating a complete cultural dining experience.

Please support our small businesses in the area and shop local. They are the backbone of our local economy and vital assets to our community’s economic development. Residents can watch new episodes on the City’s Facebook page, Instagram account and YouTube channel, or watch CCTV (our government cable channel) on Spectrum Cable Channel 17.

For more information about Apong’s Philly Steak, please visit apongsphillysteak.com or contact them at apongstheriver@yahoo.com.

Hours of Operation

  • Monday – Saturday: 7:00 a.m. to 8:00 p.m.
  • Sunday: 12:00 p.m. to 8:00 p.m.
Economic Development Manager Erick Becerril with Apong’s co-owner Jingle Espiritu and her team
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Ryan Hunt

View posts by Ryan Hunt
Communications & Events Manager RHunt@cathedralcity.gov 760-770-0396
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